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working closely with our clients to achieve the best


Goodall Design is a multi-disciplined practise, receiving awards and recognition throughout the world over the past forty years for the quality of our work. Our awards range from the best exhibit in the world in Atlanta in 1996, to being featured on BBC TV and many more.

The following testimonials lay claim to the satisfaction and appreciation we have received from our many clients in all parts of the world over many years of work.

landa16 theatre

Landa Drupa 2016

“Landa achieves impossible dream”
Print Monthly 7. 06. 2016

I've worked with Ken for more than 25 years and can testify with all of my heart that he is a true artist and a genius. His unlimited creativity and out-of-the-boX thinking helped me launch two very successful companies - Indigo and Landa Digital Printing - with award—winning booth designs. In facf, Ken has done every one of my trade show booths - and there have been many. Each and every time he delivered an unforgettable experience and created a profound emotional connection between the visitor and my company and its products. Ken's trade show creations leave visitors breathless!

Ken's unique capabilities go beyond the mere design, enhancing the company brand while paying attention to the endless details required for supporting such very complex projects as were ours over the years. Indeed no challenge is too big for Ken and for every problem he will find an elegant solution.

l am very fortunate to have had Ken as my partner in this endeavour all these years and fully expect that every trade show I ever do will be a Goodall Design creation, each more exciting than the last!

Benny Landa
Chairman & Founder
Landa Digital Printing

Landa Drupa 2012

I have worked with Ken Goodall since the introduction of Indigo’s first product, the E-Print 1000, the world’s first digital color printing press, at IPEX in 1993. This was a watershed event not only due to the digital printing revolution which Indigo spawned, but also due to the first-time exposure of this industry to the breathtaking booth designs of Ken Goodall.

In the pre-Goodall era, the printing industry, one of the world’s most conservative, presented itself at trade shows in the same way its products were designed: grey and utilitarian. With the introduction of Indigo’s radically-new technology came a new look and feel to the products – and to the trade shows, thanks to Ken Goodall.

This was the award-winning magic which Ken Goodall brought to printing industry trade shows, which will never be the same again. I employed Ken Goodall to design all of my major trade show stands, which grew progressively over the twenty years since IPEX to stands of thousands of square meters – each one of them characterized by dramatic presence, stunning graphics, brilliant lighting and, in a word, awesome impact. Time and time again, Ken simply outdoes himself to create an architectural and emotional experience that turns visitors into evangelists… and customers!

His most recent creation was a show-stealing 1400 sqm space at Drupa 2012—complete with a 350 seat theatre—that launched Landa Corporation and our new family of Nanographic Printing™ presses.

Drupa 2012, the world's largest print industry exhibition, will be remembered as the "Landa Drupa" in large measure due to Goodall’s sleek, modern design that "spoke" the design of our printing presses and let our visitors see and feel the future of printing.

But Ken Goodall’s impact was not just on our booth. He also worked on our branding and developed our company’s logo. In addition, he designed some of the most fantastic signage and exhibition banners that carried the "Landa experience" throughout the entire exhibition. The event was an outstanding success for our company and shook the industry to its foundations.

Ken's contribution to our success was immeasurable.

Benny Landa
Chairman & CEO Landa Corporation Limited

Lloyds Bank, NEC Birmingham

May we take this opportunity of thanking Goodall Design for the high quality specifications and sensitive detailing of the Lloyds Bank premises at the National Exhibiton Centre, Birmingham.

These factors together with the pleasant choice of colours and graphics contribute to a total design.

Maynard Tweed, Edward D Mills & Partners
Architects for the NEC Birmingham

Royal Mail Schoolboys exhibition

What a wonderful success at the Schoolboys Exhibition, not only was the stand the talk of the show, won a design award, but was also featured for 4 minutes on the BBC – Blue Peter Show - thank you all for your efforts.
Lesley Rogers
Principal Exhibitions Officer, Royal Mail

Benson & Hedges showrooms

Everyone at Gallahers are delighted with the showrooms. Not only are they extremely well designed and a very pleasing places to be, but it was through your own personal efforts over the last few weeks in particular that we were able to get the Showrooms opened on time.
M J C Wood , General Manager
Gallaher Limited

Indigo Drupa 2000

Goodall Design are able to always create breathtaking exhibits, which convey the companies message and style in an exciting manner, thereby assisting in presenting the company as an extremely advanced and progressive organization.

Goodall Design’s passion and professionalism are to be commanded.

David Leshem, VP Strategic Business
Hewlett-Packard, Indigo Division

British Telecom Train

Goodall Design exceeds expectations in all respects. Imaginative and startling employment of colour, form and shape did the business for us, even when exhibiting within the constraints of railway carriages.

The challenge - formidable. Its overcoming - spectacular.

Robert Vincent , Project Controller
British Telecom

Xerox Drupa

We commissioned Goodall Design for the Verde Film section of our Drupa stand, but were so excited by their design that we commissioned them to undertake the whole corporate project just 50 days before the opening and am pleased to say everything opened on time looking great.

Sue Larson, Trade Show Co-ordinator

Hewlett-Packard IPEX

IPEX 06’ was the best ever Graphic Arts experience HP made.

Your creativity and ability to execute has been a tremendous asset.

Francois Martin, WW Current Business Manager

This is the first time HP is actually exhibiting all the portfolio of the graphic arts space. There are over 35 products on this booth and 50 end-to-end solutions and partners. Approximately 3,200 square meters.

This is something very unique to us. It’s a great booth, fantastic show!

Richard de Boissezon, WW Customer Business Development Manager
Graphic Business Solutions, Hewlett-Packard

Dalim Drupa

The Organisers had to have a word with us because the gangway was congested with people stopping to see the stand.

Franz Josef Merpens
Dalim Gmbh

ECRM Drupa

Our stand at Drupa was the first time we had people coming to see the stand and staying to see the products

Derek Sizer, VP Eastern Hemisphere

Indigo Drupa

Throughout thirteen years of association, Goodall’s creativity, passion and professionalism have been a magical formula – and one of the secrets of Indigo’s success.

Goodall-designed pavilions have presented Indigo and its products at trade shows all across North America and Europe - from Chicago, San Francisco, Miami and Orlando to London, Birmingham, Düsseldorf, Brussels and many other locations – always exciting and passionate, even breathtaking.

Benny Landa, Strategic Advisor to the CEO of HP
Founder and former Chairman and CEO, Indigo

Indigo IPEX

Indigo’s launch of the E-Print 1000 at IPEX in Birmingham, Seybold San Francisco, and Graph Expo in Chicago was a spectacular success. We fully appreciate that this success is due, in no small measure, to the extraordinary efforts of Goodall Design

Your breathtaking design, which was the talk of the show at IPEX ’93, demonstrated not only your talent, but also your ingenuity, as you responded to all of our requests, including on-site changes, with excellent solutions.

Your ability to understand and meet our requirements was especially apparent at Seybold and Graph Expo, where the booth, which we had not planned for use at these shows, did not appear to be “modified” in any way; it looked as if it had been custom-designed for each and every site.

At IPEX, where you also coordinated many of the show services, including hospitality and temporary staff, we were more than satisfied by your attention to detail and by the outstanding personnel.

In the United States particularly, your energy and commitment to get the job done against all odds, was a testament to your professionalism and personal integrity. In every case, you lived up to your promise to meet the agreed deadlines “with time to spare”.

I have been told by Amy Matchen, David Leshem and Benny Einhorn that they enjoyed working with Goodall Design. I can certainly attest to the results. I hope you also enjoyed playing a part in the historic introduction of this product which is causing a sensation in the printing industry worldwide.

Should circumstances permit, it would be a pleasure to work with you again.

Dr. Giora Yaron
President, Indigo

Judy Murfitt

Ken Goodall designed and project-managed my new home extension from start to finish in 2012/2013.

Ken discussed all my life-style requirements in detail and incorporated those ingeniously into his beautifully conceived design. He made inventive suggestions about the eventual interior appearance of the new rooms and helped me source craftsmen to realize many of those ideas.

The final result was simply stunning – subsequent visitors have been completely “wowed” by the transformation of my home.

Ken recommended an excellent building team who implemented his plans with due care and consideration to my existing property. He was very willing to explain all aspects of the construction work to me which I found both interesting and reassuring.

Ken helpfully itemised the project’s payment schedule so that at each stage of the work it was clear to myself and the builder what monies had been paid and what remained owing.

It has been a real pleasure working with such a consummate professional. I would have no hesitation in recommending his services to others.

Judy Murfitt
Coulsdon, Surrey

Mr & Mrs Patel

Hope all is well and new projects not giving you the hassle ours did. Just wanted to say a very big thank you for the project you undertook for us, you understood our needs and came up with design that not only worked functionally in terms of day to day living but looks out of this world. Your “doodles” were fantastic to give us a quick view on what things would look like.

Thank you for managing the project so well from start to finish including finding and coordinating with the builder, bathroom supplier, garage door supplier, plumber, etc. You were always there for all calls and always got back quickly when we had any worries and put our minds at rest. Everybody who has seen the changes to the house have been very impressed and love the bathroom design and the girls love their rooms.

Wish you all the best for the future and would have no issues recommending your services to family and friends.

Bharat & Manisha Patel

Abu Dhabi National Oil Company Museum

The Gift of the Earth, Abu Dhabi

I would like to say what an exciting proposal you presented to ADNOC for their Oil Museum and how much I was looking forward to working with you on this project.
It is sad that due to circumstances out of our control this project has been cancelled and I hope the opportunity will arise where we can work together in the future.

Sammy Khoury
Dar al Handasah